insight, mogadishu

Mogadishu Was A Mogadishu Idea

The beauty about digital/social media is the speed at which consumer feedback comes flying at you.

After posting my review of a Mogadishu commercial, I was inundated with feedback. All of it negative.

Simply put, the review was not funny.

On further introspection, I realised that reviewing advertising campaigns would make this blog just another Ads Of The World, and that’s not what this blog was set up to be.

So, I’ve deleted the post, and junked the Mogadishu idea.

And learnt all over again that in advertising, in life, one must be true to one’s brand.

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